Shenzhen promulgated six major systems to help reshape furniture brands

The first domestic regulations on macro-quality management - "Shenzhen Special Economic Zone Quality Promotion Regulations (Draft)" was first submitted for deliberation at the fourth meeting of the Standing Committee of the Sixth National People's Congress. The "Regulations (Draft)" proposes to establish a Shenzhen standard marking system to play the role of standards in guiding and promoting quality. This also means that in the future, if the quality of the products is judged to be good, the Shenzhen citizens are expected to pass a simple standard - whether the "Shenzhen Standard" logo is attached.

● Establish Shenzhen quality index and incorporate local statistics

Since the quality of Shenzhen was first proposed in 2010, the quality construction of the city has achieved certain results. This legislation is to build a model city with a strong quality in the country, improve the quality policy system in Shenzhen, and provide the legal guarantee for quality construction in the new era.

The Regulations (Draft) adopt the concept of “high quality”, including the quality of economic, social, urban, cultural, ecological and government services. At the same time, it clarifies the relationship between Shenzhen quality and Shenzhen standards, and proposes that Shenzhen quality should be based on international first-class standards, accelerate the construction of a multi-level, high-level Shenzhen standard system covering all areas of Shenzhen's development, and promote Shenzhen's standards to lead domestically. The international advanced level has become a leader in international standards in a number of key areas.

The "Regulations (Draft)" special chapter proposes a series of safeguard measures for quality construction in Shenzhen, including: establishing a quality data platform for Shenzhen and achieving interconnection; improving the quality award system with the focus on the quality award of the mayor; establishing and improving the quality of Shenzhen Index, the core indicators are included in local statistics, establish a system of evaluation and release; establish a quality development reporting system in Shenzhen, analyze the status quo, problems, research strategies, recommendations, and regular release of quality development in Shenzhen.

● Establishing the six major systems of Shenzhen Standard

In order to further play the leading role of standards and quality, the "Regulations (Draft)" proposed to improve the Shenzhen standard work system, and establish six major systems, including Shenzhen group standard management system, Shenzhen standard self-declaration and open system, Shenzhen standard advanced evaluation system Shenzhen Standard Certification System, Shenzhen Standard Labeling System and Shenzhen Standard Supervision and Inspection System, to achieve the quality, promotion system of standards, quality, brand, reputation and the government, social organizations, technical institutions and consumers.

The "Regulations (Draft)" clarifies that the Shenzhen Standard Mark is a certification mark that can be used only after the company has self-publicly announced and has passed the standard advanced evaluation and certification, and the quality of products and services meets the requirements of the Shenzhen Standard. The enterprises that have obtained the Shenzhen Standard Mark shall bear the main responsibility for the products and business services in accordance with the Shenzhen Standard, and the third-party organizations that participate in the activities of the advanced evaluation and certification of the standards shall bear corresponding technical service responsibilities.

Once the "Shenzhen Standard" is formed, it must be strictly enforced and its logo cannot be used indiscriminately. The "Regulations (Draft)" stipulates that if a product, construction project or business service obtains the Shenzhen Standard Mark after failing to meet the Shenzhen Standard requirements after obtaining the Shenzhen Standard Certification, it will impose a fine of 50,000 to 200,000 yuan. If the circumstances are serious, it will be revoked. Certificate of certification. If the Shenzhen Standard Mark is used without the Shenzhen Standard Certification or the certification is unqualified, a fine of 100,000 to 500,000 yuan will be imposed, and the business license will be revoked if the circumstances are serious.

●Shenzhen furniture: shaping the new height of Chinese furniture quality

In recent years, with the development of China's economy and society, problems such as homogenization and lag of standards have increasingly hindered the development of the furniture industry. The implementation of “China Green Furniture Premium” will undoubtedly raise industry standards and promote the overall improvement of industrial quality.

At the Shenzhen Association of Associations held yesterday, Liu Lina, deputy secretary-general of the Shenzhen Furniture Industry Association, presided over the awarding ceremony of “China Green Furniture Premium”. Guo Limin, director of the Shenzhen Economic and Trade and Information Technology Committee, first issued the “China Green Furniture Premium” certificate for the first batch of enterprises, namely, the left and right furniture , the Yalan Group, the Songbao Kingdom and the Dusit Home. Subsequently, Xu Boming, Dean of Shenzhen Furniture Research and Development Institute, issued the “First-instance Finalist Qualification Certificate” for the second batch of enterprises – Renhao Furniture, Yuanfangyuan Soft Bed, Style Furniture, Desheng Furniture and Lufu Bedding, and hoped that they would In the future, through strict sampling inspection, it will become a new “China Green Furniture Premium” certified enterprise, and set a new benchmark for Shenzhen furniture.



With the implementation of “China Green Furniture Premium”, with the establishment of “Shenzhen Standard”, with the efforts of Shenzhen furniture industry, “Shenzhen Furniture” as a national regional brand benchmark has undoubtedly had great influence in the industry, of course. They must accept the strict sampling inspection of the Shenzhen Furniture Industry Association Testing Center. At the meeting, more than 50 representatives of enterprises were awarded the "Shenzhen Furniture" plaque.


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